Tara O'Reilly

I joined TDA straight out of uni after messaging Sam on LinkedIn, and convincing him to give me a shot. A few months later, I became TDA's first employee. Four years later, I still love working with our (much bigger) team to create content that informs the next generation of Australians.

Helping establish TDA’s commercial arm from the ground up has been a career highlight. I’m proud of the partners we work with, and the campaigns we create that resonate with our audience and make a genuine difference. I'm also proud of the slightly fictional stories I told to convince Sam to give me the job all those years ago.